Meet the Founder

Hey! I'm Syeeta

Most people know me as a mother, wife, healthcare provider, and entrepreneur. But like you, I’m so much more than the roles I fill.

I was born and raised in New York, spending much of my childhood in the Bronx. With my mom working tirelessly as a single parent, I became a latchkey kid at an early age. Those days taught me independence, resilience, and the power of self-reliance. We moved frequently, faced financial struggles, and navigated tough times—but my mom's perseverance and our bond fueled my confidence and determination.

After high school, I moved to Florida, thinking the hardest days were behind me. Instead, adulthood hit like a storm—financial aid hurdles, adapting to a new city without a strong support network, and the weight of responsibility on my shoulders. But those struggles were my greatest teachers. They showed me that setbacks aren’t walls; they’re stepping stones.

Fast forward to today: I’m a wife, a mother of two, a thriving healthcare professional, and an entrepreneur. Life is good—but it wasn’t handed to me. I built it brick by brick, leaning into challenges and embracing the lessons.

Here’s what I’ve learned: every woman has the power to rewrite her story, to find confidence in the midst of chaos, and to stand tall even when the world tries to knock her down. My passion is helping you do exactly that.

Are you ready to own your journey, build unshakable confidence, and step into the best version of yourself? Come on, sis—let’s get started.